Sports marketing is a 200 billion dollar a year industry. With 1.2 billion dollar stadiums under development, sports franchises around the world are looking for effective ways to generate ticket sales.
Commodus is uniquely positioned to provide market leading marketing, technology, and retention marketing - focused on revitalizing existing stadium structures.
Commodus provides three primary solutions, referred to as Act 1, Act 2, and Act 3. Act 1 is a marketing process utilizing social media and tactics that segments, targets, and drives new fans to purchase tickets. Act 2 involves fitting the stadium with digital hardware and mobile software to engage the fan - resulting in an amazing fan experience during the event. Act 3 leverages profiled data derived during Act 1 and 2 to reach out after the event to build and maintain affinity and fan loyalty.
XA Worldwide’s ForwardPay kiosk-based Bill Payment Solution will serve as an excellent aggregation point for the suite of consumer financial services being assembled, including Electronic Bill Payment, Pre-Paid Card dispensing and reloading, Online Banking, Check cashing, and Couponing.
Strategically placed PaGO kiosks extend brand reach and equity, and value proposition in a competitive market. The most noteworthy solution is the PaGoPASS, a rechargeable debit card for the unbanked. Presently, only 14% of Colombian consumers have access to a debit or credit card. The remaining 86% of consumers are unable to pay using a credit card. Working with Bancolombia and Citigroup, XA Worldwide is able to provide the unbanked consumer with a pre-paid card, secured with a universal magnetic strip and four-digit pin, that can be used to pay their mobile bill from a growing network of PaGo payment kiosks.
XA Worldwide has secured relationships to introduce taxi dispatch technology in Bogota and Medellin Colombia, outfitting 25,000 Taxi with dispatch technology, leading into phased ‘in-cab’ revenue par.
This project has several core purposes. First, to replace antiquated ‘radio’ dispatch paradigm with state-of-the-art mobile GPS capabilities to achieve efficiencies. Second, to create a safer environment for drivers and passengers. Third, to create value-based relationships internationally through shared/leased technology Our technology will leverage GPS, GIS, mobile, work-flow, dispatch, accounting, ad serving, and real-time data (payment/address/profile validation).